Pure Colour Optimising Violet Blue Treatment 200ml Florida Precision crafted handle designed for

Precision crafted handle designed for perfect balance

Follow with American Crew Daily Moisturising Conditioner

Can be used on all hair types - including fine and thick hair (it's lightweight and nourishing)

Strengthens and protects hair to help prevent breakage

Pure Colour Optimising Violet Blue Treatment 200ml Florida Precision crafted handle designed forPure Colour Optimising Violet Blue Treatment is ideal to tone and remove warmth on all levels. Instant hair colour and nourishing formula adds violet pigment, reduces yellow gold tones to achieve a cleaner, brighter tone. Conditions, repairs and shines, to tone and remove warmth on all hair colours (reducing gold tones) in 3 minutes or less. Pure Colour Optimising Treatments are available in 7 different conditioning colours. How to use: Apply to